Being a professional social & portrait photographer, means having a busy schedule processing images and albums inbetween bookings. That’s why my personal work is so important. It shows a love of craft over money!
I like my personal work to be an extension of my commercial images. It is my outlet to take risks, and to explore styles without interference or worry.
A concept will strike, and inspire the need to actualize it, play with it and create something which is different from my regular work but which in turn could lead to more interesting paid commissions. So really, personal work is an investment in the future – or am I away with the fairies?
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